Are you curious about how our included pillar and booster themes have been broken down?
No matter what the theme, LLXP always follows the same format for pillars, boosters, descriptions, and their respective levels. See below for an overview of each of the 6 pillars for our Financial theme, and feel free to utilize these as inspiration for your own!
Use these quick links to check out our:
LemonadeLXP Booster Breakdown
Financial Theme
Booster #1 | Booster Name | Level |
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| Branch - Branch | 1 | 2 | 3 |
Feature | Digital Bar |
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Description | A dedicated Digital space in your branch where you can demo our Digital Banking options! | Add Physical Signage to this space above, on, and in front of the counter! | Add charging stations for customer devices | Have Digital signage on television screens with Digital updates |
Feature | Mobile Wickets |
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Description | Untethers you from the stationary wicket and enables you to show customers how to complete traditional transactions in a non-traditional way! | Mobile Wicket, with the following app: Mobile | Mobile Wickets, with the following apps: Mobile App, MoneyWeb | Mobile Wickets, with the following apps: Mobile, MoneyWeb & Text/Email Tool |
Feature | Digital Enrollment in Branch |
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Description | Make sure your customers leave the branch fully enrolled and confident with their Digital banking options! | Send customers a link to download the Mobile App via the Text/Email Tool | Complete registration for the Mobile App in branch | Demo Digital Tours with your customers |
Feature | Text/Email Tool |
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Description | Send Text/Email messages directly to customer to download the Mobile App or view Digital Tours! | Send a text/email for Mobile App registration | Send a text/email to the homepage or specific Digital Tour | Send a text/email for MoneyWeb registration |
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Booster #2 | Booster Name | Level |
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| ATM - ATM | 1 | 2 | 3 |
Feature | Deposit |
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Description | Money can go in this Machine! | Customers can deposit up to 30 cheques per deposit in a single transaction | Customers can deposit up to 50 bills per deposit in a single transaction | Cash is no longer held - customers can access funds immediately! |
Feature | Smart ATM |
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Description | Pick your Bill Selection & Improved Deposit! | Customers can withdraw 5’s & 10’s! | Customers can withdraw all bill types! | x |
Feature | Multi-denominational ATM |
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Description | No longer do you only have the option to get cash in 20's! 5's, 10's, 50's, 100's… here we come! | Customers can withdraw $5 bills | Customers can also withdraw $10 bills | x |
Feature | ATMs Drive-thru |
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Description | Getting cash is easy – you won't even have to leave your car! | Customers can deposit up to 50 bills per deposit | Customers can make envelope-free cash and/or cheque deposits | x |
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Booster #3 | Booster Name | Level |
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| Phone Channel - Phone | 1 | 2 | 3 | 4 |
Feature | Authentication |
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Description | How you authenticate yourself when you call in! | Authenticate via two-step verification | Authentication via Phone Password | Authentication via Voice | Authentication via Direct dial for phone channel from the app |
Feature | Advice Conversations |
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Description | Need a financial expert? We’re here! | 24/7 availability | Specialized Phone Representatives | x | x |
Feature | Digital Chat |
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Description | Rather type than chat? | Attach a photo to the advice conversation | Video chat for a more personalized experience | x | x |
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Booster #4 | Booster Name | Level |
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| Engagement | 1 | 2 | 3 | 4 |
Feature | Money Movement |
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Description | Ability to send money digitally! | e-Transfer - can send money digitally! | Visa Direct | x | x |
Feature | Online product offerings |
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Description | Ability to apply for and open banking services online | Apply for credit cards | Open banking accounts (chequing, savings, etc) | x | x |
Feature | Pay bill |
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Description | Pay a bill wherever and whenever you want! | Add/Edit/Delete Payee | View/Cancel a Pending Payment | Make Recurring Payment | x |
Feature | Manage account |
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Description | Manage your account to make your banking experience the best it can be! | Update your profile (phone number, address) | Change Password | Switch to Online Statements | Add/Edit/Delete Payees |
Feature | Digital self-service |
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Description | Reduce calls to Phone Channel | Password Reset | Forgot User ID self Service | One Time Passcode | x |
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Booster #5 | Booster Name | Level |
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| Mobile + Apps - Mobile | 1 | 2 | 3 |
Feature | Fraud Alerts |
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Description | We'll send you a text if we suspect any suspicious activity on your account! | Debit Card | Personal or Business Visa (credit) | x |
Feature | Monthly Spending |
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Description | Keep track of your spendings! | Receive Monthly Spending updates | Access to daily recap, enabling you to see what your typical daily spending looks like! | x |
Feature | Mobile App Services |
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Description | Non-transactional tools available on the app! | Direct dial for Phone Channel from the Mobile App | Branch Locator | Book an Appointment using the App! |
Feature | e-Transfer |
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Description | Send money wherever and whenever you want! | Send money faster | Request Money | Autodeposit - no security questions needed! |
Feature | Touch ID in App |
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Description | Single touch and you're logged in! | iOS Apple Touch ID | Android Fingerprint | x |
Feature | Mobile deposit |
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Description | Save time and hassle – point, click, & deposit! | Day 1 eligibility for New to Bank Customers | Expanded limits for existing Customers | Bonus Incentive for reluctant Customers |
Feature | Bill pay |
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Description | Pay a bill wherever and whenever you want! | Add/Edit/Delete Payee | View/Cancel a Pending Payment | Make Recurring Payment |
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Booster #6 | Booster Name | Level |
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| Headquarters - HQ | 1 | 2 | 3 | 4 |
Feature | Chatbots |
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Description | Need banking assistance? We’re here! | Twitter chatbot | Alexa/Google Home Voice chatbot | x | x |
Feature | Digital Tours |
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Description | Slick demos to educate Customers on all Digital products/services | Cool videos added to this resource | Integrate secure chat for questions | x | x |
Feature | Digital Lounge |
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Description | One stop shop for Digital product and service advice | See what’s happening with Digital in Your Branch | Access key digital resources | View Interactive Videos | x |
Feature | Make it Personal |
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Description | Foundation for all customer interactions. Use this to deliver an exceptional customer experience! | Be Welcoming | Be Curious & Caring | Be Knowledgeable | Be Helpful |
Feature | Digital Snapshot |
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Description | Performance reporting | See how many successful Text/Email Messages were sent to view the Digital Tours | See Mobile usage at a branch, district, and region level | See App penetration at a branch, district, and region level | x |
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LemonadeLXP Booster Breakdown
Lemonade Stand Theme
Booster #1 | Booster Name | Level |
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| Location | 1 | 2 | 3 |
Feature | Neighborhood Lemonade Stand |
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Description | Set up shop in your own home turf! | Set up a proper lemonade stand on your front driveway! | Get a permit for a spot at the busiest corner of your street! | Get a permit for a spot at your local park! |
Feature | Community Events |
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Description | Further your reach by working within your community! | Set up your stand during community garage sales! | Take part in community BBQs! | Become the go-to beverage host that’s requested for all community events! |
Feature | Expand into Conventions |
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Description | Go beyond your community and bring your lemonade to the city! | Include coupons for your lemonade stand in convention grab bags! | Give out samples of your lemonade at conventions! | Host your own booth space and sell lemonade at the event! |
Feature | Store Front |
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Description | Become a staple in your city and take root in your own brick-and-mortar shop! | Serve lemonade at local business events, such as job fairs and promotional events! | Establish a permanent lemonade stand within a local business’s location! | Open your very own brick-and-mortar store! |
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Booster #2 | Booster Name | Level |
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| Ingredients | 1 | 2 | 3 |
Feature | Water |
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Description | Use the best water for your lemonade! | Get a basic water filtration pitcher for tap water that can be kept in the fridge! | Have several water filter pitchers for regular filtration and cooling rotation in your fridge! | Get an excellent filtration system installed so all your water is instantly chilled and filtered from the tap, as needed! |
Feature | Lemons |
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Description | Pick the best crop of lemons for your lemonade! | Source locally-grown lemons in bulk! | Get organic lemons! | x |
Feature | Sugar |
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Description | Sweeten the lemonade deals with a good source of sugar! | Source sugar in bulk! | Go organic with raw sugar! | x |
Feature | Suppliers |
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Description | Finding the right suppliers means good business for all! | Find suppliers who can provide necessities in bulk for a good deal! | Establish regular, reliable shipments of goods so you’re always well supplied! | x |
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Booster #3 | Booster Name | Level |
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| Sustainability | 1 | 2 | 3 | 4 |
Feature | Organic Waste |
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Description | Do your part to dispose of organic waste appropriately! | Set up regular local compost pick-up so no compostable materials go to waste! | Separate and save lemon zest/rind for other use, including specialty lemonades! | Separate, clean and distribute seeds to local garden shops and curious customers so they can grow their own lemon trees! | Develop an in-house composting solution for a completely zero-waste organic waste set up! |
Feature | General Waste |
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Description | Non-organic waste can be disposed of in eco-friendly ways too! | Provide recycle options for your customers and company, including hiring a recycling firm to pick up and sort recyclable goods! | Source suppliers who ship with minimal non-recyclable packaging! | x | x |
Feature | One-Time Use Products |
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Description | Be more responsible with supplies that will only be used once, including cups and lids! | Source supplies that are made from mostly-recycled materials! | Get environmentally-friendly, fully biodegradable goods! | x | x |
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Booster #4 | Booster Name | Level |
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| Engagement | 1 | 2 | 3 | 4 |
Feature | Get to Know Your Clients! |
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Description | Take the time to really connect with your clients! | Successfully engage clients in conversation, establishing regular clients! | Print and provide business cards to clients! | x | x |
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Description | Keep electronic communications going! | Establish an official company e-mail address using a general email provider! | Set up and establish a company e-mail address using a custom domain and e-mail provider! | x | x |
Feature | Social Media |
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Description | Stay connected with social media! | Set up basic pages on relevant social media sites! | Prep and schedule regular updates to social media channels! | Hire Social Media Manager to manage your channels! | x |
Feature | Website |
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Description | Get your own website up and running for your clients to find and interact with! | Set up a basic website that covers general information on your company! | Upgrade site plan and add an RSS feed that auto-posts social media updates to your site! | Add a blog that is regularly updated with new relevant posts! | Add an eCommerce section that offers bulk order options and event attendance booking requests! |
Feature | Phone |
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Description | Open your communications to a more personal level! | Set up a “placeholder” company number that forwards all calls to your personal phone! | Connect a second line to your personal phone setup for your company number! | Get a separate phone that's connected to your company's number! | x |
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Booster #5 | Booster Name | Level |
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| Advertising | 1 | 2 | 3 |
Feature | Word of Mouth |
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Description | Get people talking about your brand! | Successfully encourage conversations about your company with fellow peers and family/friends! | People are regularly talking about your business, no prompting required! | x |
Feature | Referrals |
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Description | Get more clients with help from other clients! | Successfully ask clients for and get referrals! | Give customers incentives for successful referrals, such as discounts on goods! | x |
Feature | Print Media |
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Description | Get the word out using the printed word! | Print and hand out flyers locally! | Print and mail flyers to entire city! | Print advertisements in local papers! |
Feature | Online Media |
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Description | Extend your presence online! | Post advertisements on online classified websites! | Boost company website visibility in search engines! | Advertise through social media and online search channels! |
Feature | Partnerships |
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Description | Get connected with partners and grow together! | Reach out to potential partners in the area, establishing mutually-beneficial connections! | Continue growing partnerships and develop a series of merchandise for public consumption! | x |
Feature | Signage |
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Description | Amp up your visuals and polish your professional look! | Get photo editing software, design your own signs and print at your local print store! | Hire a designer to design better signage and start with smaller, more affordable prints! | Go all-in and print the bigger sizes to suit your signage needs! |
Feature | Radio and TV |
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Description | Extend your reach to viewers and listeners everywhere! | Advertise on the radio! | Advertise on TV! | Sponsor contests to promote your lemonade business! |
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Booster #6 | Booster Name | Level |
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| Equipment | 1 | 2 | 3 | 4 |
Feature | Lemon Juicer |
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Description | You need to juice lemons to make that lemonade! | Get a manual commercial juicer! | Upgrade to a commercial juicer that automatically juices the lemons, and takes care of the pulp, seeds and rinds in one go! | x | x |
Feature | Beverage Blender |
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Description | Mix everything well to get the most out of your flavorful medley! | Get a blender that mixed everything on an as-needed basis! | Get an attachment for the automatic commercial juicer that adds and mixes the sugar and water at the perfect ratio! | x | x |
Feature | Ice Maker |
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Description | Keep your lemonade cool with ice! | Get ice cubes delivered regularly! | Invest in a commercial-grade ice maker! | Get an attachment for the automatic commercial juicer that adds ice to the lemonade and dispenses the perfect blend in a ready-to-go cup! | x |
Feature | Storage |
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Description | Everything needs to be kept in a safe place! | Rent shared storage space at an open office space alongside other businesses! | Get your own private, dedicated space to store all your supplies! | Invest in a well-insulated walk-in fridge/cool space to keep all ingredients fresher for longer! | Set up an environmentally-friendly pest control system to safely keep critters out, without compromising the integrity of your goods! |
Feature | Transport |
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Description | Get your goods where they need to be! | Contract local drivers to take you and product to/from key locations as needed! | Lease your very own company vehicle, ready for all your driving needs! | Purchase your company vehicle outright! | x |
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