A great course name and description help learners understand the value before they even click "Start." This guide helps you write titles and blurbs that are clear, purposeful, and easy to findâplus weâve included AI prompts to make things even easier.
â What Makes a Good Course Name?
A strong title should check four boxesâClear, Outcome-Focused, Searchable, and Aligned with the Course Design Pattern. These principles work best when used together:
đ "Using Zelle to Send and Receive Payments"
Itâs clear (no jargon),
Outcome-focused (tells the learner what theyâll be able to do),
Searchable (uses common terms learners might type),
And if youâre using a storytelling format, it could even be aligned with your pattern (think: A Day in the Life).
đĄ Avoid: "Zelle UX Variance Level 3" â Itâs unclear, lacks an outcome, and wonât mean much to most learners.
Together, these elements make your titles intuitive, helpful, and more likely to be discovered.
đ What Makes a Good Description?
Your description should be short, friendly, and focused on what learners will walk away with.
Example: "Learn how to guide customers through every step of our online account opening process."
Example: "Understand the basics of credit scores and how they affect loan approvals."
Descriptions should reinforce the same clarity and focus found in your title.
đ€ AI Prompts to Help You Name & Describe Courses
đŻ Course Naming Prompt
Suggest 5 clear and engaging course titles about [topic], aimed at [learner type], focused on [learning outcome].
Example:
Suggest 5 clear and engaging course titles about opening checking accounts, aimed at new bank tellers, focused on following the right procedure.
đŹ Course Description Prompt
Write a short, friendly course description (under 200 characters) that explains what learners will accomplish in a course titled '[Course Title]'.
Example:
Write a short, friendly course description (under 200 characters) for a course titled 'Understanding Credit Scores'.
Use this guide anytime you're creating new coursesâor refresh old ones to help boost discovery and engagement!